social-media-marketing

What is social media marketing? Social media marketing  is the strategy of using a series of social media websites to gain website traffic. This strategy is based on user generated content, whereby the community of users creates and populates these websites full of content. Social media sites include:  Facebook, LinkedIn, YouTube or other social news…

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Video Marketing

Video is taking online marketing by storm.  To drive traffic to your website and increase conversions it is imperative to integrate video into your marketing strategy. Video is a naturally engaging medium. In fact, according to Forester’s researchers, one minute of video is work 1.8 million words. The rapid growth of video is well documented.…

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google adwords

Google AdWords Google AdWords is Google’s advertising product which shows your ads to people searching for your products or services on Google. Why use  Google AdWords? Increase visitors to your website, attract more customers, increase sales Only pay when someone clicks your ad to visit your website or calls Reach the right people at the right time…

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social-media-marketing

Facebook Advertising. 1.2 billion market. Ability to target locally e.g. by suburb. Ability to target demographic. Ability to target fans of your competitors. Ability to decide what you want to spend. Ability to cancel advertising immediately. Ability to track and measure your results. Ads appear on right hand side of FB. On mobile – directly…

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