Service – Website Development
For most small and medium sized businesses the most effective way to develop your business is to develop your website.
For a small business, a website is the hub of your complete online marketing system. That's why it's essential that you not only develop a great looking website, but you also develop a website that generates leads and revenue.
One of the primary goals in developing a website is to communicate your 'Unique Value Proposition'. That is, you want your website visitor to clearly understand how you, as opposed to your competitor, can make them money.
Website designs from the Marketing Implementation Clinic are focused on three outcomes:
- Clear Communication of your 'Unique Value Proposition'.
- Website Traffic - Get relevant visitors to your website.
- Website Conversion - Encourage visitors to submit their contact details.
The look and feel of the website will be dictated to by these three factors.
Visual design has a significant impact on emotions and therefore a visitors attitude toward your business.
A simple design is often the most effective and we encourage you to use pictures and video to communicate your brand if that is possible and relevant. Many of our Website Conversion mechanisms are designed to work with picture grids, picture ‘sliders’ and video. There are many exciting options when it comes to effectively presenting yourself and your company.
The Marketing Implementation Clinic consults closely with you at each stage of the design process. You have the opportunity to sign off at each phase.
We generate traffic to your website through SEO (Search Engine Optimisation), Google Advertising and Facebook Advertising
We are very experienced at Website Conversion techniques and will gently guide you through the best strategies to grow your customer lists.
Web related technology is changing at a remarkable rate. The landscape is transformed every few weeks as new services and products become available.
The Marketing Implementation Clinic is constantly reviewing, testing and implementing the latest technologies so that you are receiving maximum functionality at minimum price.
All our websites are developed on the WordPress website. Depending on your monthly service we introduce you to more and more 3rd party services.
Book in to see us now and we’ll explain how some of these services can help you make some significant money.
It's important that your website is built on a solid foundation that is compatible with any marketing system you'd like to 'add-on' at a later date.
The Marketing Clinic has affordable “Website Only” packages that enable small business to implement a marketing focused website. You can add the marketing part later on when and if your budget allows. There’s no pressure.
You could also subscribe to our "Coach & Consult" monthly package and DIY your own marketing with our support.